Tim Driehuis

Hi, I’m Tim and I like cool stuff. I’ve been working in music and marketing for over 9 years. I like to think out of the box when it comes to promoting artists and brands. I love a good brainstorm. 

See some of my work below and get in touch here.


Work 
  1. Fruit & Veggie Rave @ ADE
  2. Lil Nas Xperience
  3. The Tower Tapes
  4. P!NK - Trustfall
  5. Tyler, The Creator - CMIYGL
  6. Tom Grennan x Tyjani
  7. Beyoncé - Renaissance
  8. Beyoncé - Club Cowboy
  9. Doja Cat - Planet Her
  10. Doja Cat - Sip 'n' Paint Event 
  11. Adele - 30 Album Projections
  12. Adele Listening Party 
  13. Harry Styles Pop-up Shop
  14. Perrie Listening Party
Perrie Listening Party

As Perrie transitioned from Little Mix to her solo career, it was crucial to ensure her debut made a significant impact in the Netherlands, a key market for breaking new music. With limited time during her promo trip, we needed to maximize her presence and create buzz around her new music.

While traditional press remains valuable, today’s fans and media want personal, engaging experiences. Combining press outreach with influencer collaboration and fan-centric events would provide the best mix to promote Perrie’s solo music.


There was a balanced approach, setting up interviews and phoners with key media to serve long-lead press. To reach a broader online audience, I arranged a collaboration between Perrie and world-renowned makeup influencer NikkieTutorials, resulting in a highly engaging YouTube video. For fans, we hosted a surprise listening session where Perrie herself appeared, giving lucky fans the chance to hear unreleased tracks and dance alongside her. The intimate event became a joyful celebration, leaving a lasting impression on fans and media alike.